Phase 1
Consultation
The objective of this phase is to define the purpose and goals of the website, and to conceive an overall vision for the website. Through our discussions we will gain a preliminary understanding of the target audience, competition, and potential opportunities. To initiate this phase, please complete our development Quote Request form. Also, before your initial consultation we recommend that you review our "Questions to Consider" page which contains talking points used during the discussion—good questions to get the creative juices flowing.
  • Define website purpose
  • Define goals and objectives (short term and long term)
  • Understand Audience
  • Understand Competition
  • Budget Constraints
  • Problem Clarification
  • Hosting Needs
  • Concept Exploration and Feasibility Analysis
  • Development Proposal and Agreement
  • First Payment to Initiate Phase 2
Phase 2
Concept Development
In the "Concept Development" phase we transform website vision into concrete ideas using research and analysis as our guide. We acquire an intimate understanding of your business, competitors, and market to develop a strategy for how your website will integrate into your business model. Content is collection and creation begins. The visual aspects of the website find direction as prototype pages are created, analysed, and improved in an interactive process. A beta or prototype website is created for approval.
  • Strategic Development
  • Competitive Analysis
  • Market Research
  • Review existing artwork, print ads, brochures, photos
  • Information Architecture - Design and Organization
  • Develop Site Map
  • Develop "Look and Feel" - color schemes
  • Develop Site Navigation System
  • Preliminary Graphic Design
  • Mock-up reviews
  • Identify Programing/Database Needs
  • Domain Name Registration
  • Beta Site Review and Approval
  • Second Payment to Initiate Phase 3
Phase 3
Design and Implementation
This phase is the heart of website construction. It's where everything comes together: content, graphics, programming, and structure. The production server is now operational; but is secured with password protection. A complete functional website is the output of this phase ready for system test.
  • Content Creation
  • Graphic Design
  • Photography
  • Copy Writing
  • Typographic Design
  • Web Page Template Creation
  • Client-Side Programming
  • Server-Side Programming
  • Database Design
  • Search Engine Optimization
  • Web Standards Compliance Testing
  • Unit Testing
Phase 4
Website Test
During this phase complete testing and debugging on the production server is accomplished.
  • Functional Testing
  • Browser/Platform Testing
  • Content Testing
  • Usability Testing
  • Client Training
Phase 5
Launch, Promotion, and Maintenance
A bottle of Champagne breaks on the bow of the server as the website officially goes public; but all is not over, a new post-design phase just begins. Remember...a website is never finished. Website promotion, performance analysis, and general maintenance are an ongoing effort. Final Acceptance by client completes the design process in about 30 days after launch date. For a nominal fee ZRON we continue maintenance and support—the cost will vary depending upon the level of support required to maintain the site.
  • Search Engine Submission
  • Log File Analysis
  • Corrective Maintenance
  • Content Maintenance
  • Final Acceptance
  • Final Payment
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"Design is the conscious and intuitive effort to impose meaningful order."
— Victor Papanek